Seth Godin – Dit is nu marketing
Dertig jaar nadat ik me als economiestudent door de twee Probleemgebied Marketing van professor Peter Leeflang worstelde, twaalf jaar na het lezen van Seth Godin’s Tribes We Need You To… Read more »
Tag: Marketing and Advertising
4 Key Steps Toward Successful Marketing Communication In 2018
How can you create a marketing campaign that works in 2018? What specific steps should you take and what tools should you use? Anna Kucirkova (Masters in communications) shares four… Read more »
Claire Langju Lee – Secrets behind Things that Look good: How small changes in design lead to a big jump in sales
Just like clothes make the man, a product’s visual presentation is crucial. In Secrets behind Things that Look good: How small changes in design lead to a big jump in… Read more »
Virginia Cam – Because Self-Publishing Works: Everything I Learned About How to Market a Book
As a June 2017 follow-up to Everything I Learned About How to Publish a Book, the Because series by author Virginia Cam features Everything I Learned About How to Market a… Read more »
Ryan Levesque – Ask
In Ask, subtitled: The counterintuitive online formula to discover exactly what your customers want to buy…create a mass of raving fans…and take any business to the next level, marketing expert and… Read more »