Als alumnus van de Economie faculteit van de Universiteit Groningen krijg ik regelmatig uitnodigingen voor masterclasses, lezingen en conferenties. Verbonden blijven met vakgenoten en bruggen slaan tussen bedrijfsleven en universiteit… Read more »
I am a master of science in economics myself and graduated in 1993. I was fed with insights of the famous economists like John Maynard Keynes, Milton Friedman, and Herbert Simon…. Read more »
Darren Bridger looks at a number of the recent theories and ideas underpinning how marketers, ad creators, designers and neuroscientists use neuromarketging data. Most people do not accurately self-report their… Read more »
Bob Nease continues where Dan Ariely‘s Predictably Irrational and Daniel Kahneman‘s Thinking, Fast and Slow stop. Nease states that humans both are predictably irrational, using their intuitions, taking shortcuts where needed… Read more »
We’re in a new world of reputation, where reputations are made and lost in an instant, where everything you do will be tracked, calculated, measured, and analyzed, and where anyone… Read more »